Courtesy of Bruce Gregory, Professor of Media and Public Affairs, here is the latest update on resources that may be of general interest for teachers, students, and practitioners of public diplomacy and related courses and activities. Suggestions for future updates are welcome.
Last week, Representatives Mac Thornberry (R-TX) and Adam Smith (D-WA) introduced a bill to amend the United States Information and Educational Exchange Act of 1948 to “authorize the domestic dissemination of information and material about the United States intended primarily for foreign audiences, and for other purposes.” The bill, H.R.5736 — Smith-Mundt Modernization Act of 2012 (Introduced in House – IH), removes the prohibition on public diplomacy material from being available to people within the United States and thus eliminates an artificial handicap to U.S. global engagement while creating domestic awareness of international affairs and oversight and accountability of the same. This bill also specifies Smith-Mundt only applies to the Department of State and the Broadcasting Board of Governors, eliminating an ambiguity creatively imagined sometime over the three decades.
By Alan Heil
(This post originally appeared at The Public Diplomacy Council.)
For well more than a decade, Korea experts who specialize in international media have been examining the impact of foreign broadcasts and DVDs on users in North Korea. They have done so through a combination of in-country surveys and debriefings of defectors from North Korea, refugees and travelers abroad. In annual reports, Freedom House and Reporters Without Borders invariably have ranked that country as having the “least free” media in the world. Yet the curtain of near total silence appears to be opening as never before in North Korea.
North Korea is one of the few remaining places where barriers to informing and engaging remain strong. While it remains unlikely Kim Jong Un will reduce the state’s control over the communication environment, a new report indicates access to unsanctioned foreign media is expanding inside the country. The impact of access to alternative news could have interesting consequences inside the country.
2012 PDAA Awards Recognize Public Diplomacy Excellence
The Public Diplomacy Alumni Association, formerly the USIA Alumni Association, gave its 2012 achievement awards to U.S. public diplomacy professionals working in Zimbabwe, Okinawa, and Washington, DC. The announcement is below.
The first major international conference on public diplomacy and China’s reputation in the world will take place in Beijing later this month. The event is co-sponsored by the Charhar Institute, China’s foremost public diplomacy think tank, the Clingendael Institute of the Netherlands, the Netherlands Ministry of Foreign Affairs, the Netherlands Embassy in Beijing, and the China-Europe Academic Network (CEAN). The theme is “Geo-cultural Perspectives on Public Diplomacy – Trialogue among Chinese, European, and American Scholars.”
What if you put neuroscientists, social scientists, conflict resolution experts, and diplomats together in a room? Is there something to the “human dimension” of conflict that the science of the brain can inform the art of conflict resolution and mitigation? The Project on Justice in Times of Transition, in partnership with the SaxeLab at MIT, launched the initiative “Neuroscience and Social Conflict: Identifying New Approaches for the 21st Century” to find out.
It has long been said that a picture is worth a thousand words, but what words to which people? The pixels or streaks of paint of an image is the only commonality shared by different audiences. The context in which they are received and interpreted matters. Beyond the intended framing, including words or other images, personal and shared history, language, current or developing narratives, and other inputs, both direct and indirect, all matter in the impact of a picture.
If you have not seen the Proctor & Gamble marketing campaign entitled “Thank you, Mom“, you really should. An Olympic Partner for London 2012, the campaign will run for these last 100 days before the start of the summer games. It is the largest campaign in P&G’s 174-year history.
The campaign launched with the digital release of the short film “Best Job,” a moving celebration of mom’s raising great kids and Olympians, according to a press release. The video was shot on four continents with local actors and athletes from each location — London, Rio de Janeiro, Los Angeles and Beijing — and will be found online, across social media, TV, and print.*
This week, Tara Sonenshine was formally sworn-in as the Under Secretary of State for Public Diplomacy and Public Affairs by Secretary Clinton. Secretary Clinton’s introductory remarks were personal, insightful, and deeply supportive of public diplomacy and of Tara. While the Secretary’s comments are not available online, she began by emphasizing the importance of public diplomacy when she said the Constitution begins “with We the People, not We the Government.”
Tara’s theme was the same: policy is about people. It may seem obvious to some, but it has yet to be internalized by all, whether in the Department or across the other agencies.