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My latest op-ed on the conceptually and practically out-of-date "firewall" of the Smith-Mundt Act is up at World Politics Review: Reforming Smith-Mundt: Making American Public Diplomacy Safe for Americans. The complete article is available without a subscription.

American public diplomacy has been the subject of many reports and much discussion over the past few years. But one rarely examined element is the true impact of the Smith-Mundt Act of 1948, which for all practical purposes labels U.S. public diplomacy and government broadcasting as propaganda. The law imposes a geographic segregation of audiences between those inside the U.S. and those outside it, based on the fear that content aimed at audiences abroad might "spill over" into the U.S. This not only shows a lack of confidence and understanding of U.S. public diplomacy and international broadcasting, it also ignores the ways in which information and people now move across porous, often non-existent borders with incredible speed and ease, to both create and empower dynamic diasporas.

The impact of the "firewall" created by Smith-Mundt between domestic and foreign audiences is profound and often ignored. Ask a citizen of any other democracy what they think about this firewall and you're likely to get a blank, confused stare: Why -- and how -- would such a thing exist? No other country, except perhaps North Korea and China, prevents its own people from knowing what is said and done in their name. ...

The rest at World Politics Review and comment there or here. 

It is time this wall, one of the last two remaining walls of the Cold War, the other being the Korean DMZ, came down. If we insist on keeping this wall, a completely un-American and naive approach to global affairs, should Wikileaks be enlisted to let people within the US borders know what its government is doing with its money and in its name?

See also:

  • Smith-Mundt Modernization Act of 2010 (Updated) on the Thornberry-Smith legislation now pending in Congress
  • Recalling the 2009 Smith-Mundt Symposium on the January 2009 event on US public diplomacy
  • ...and the only-somewhat tongue in cheek remark by PJ Crowley, Assistant Secretary of State for Public Affairs, at the daily briefing of 27 July 2010. While announcing the new Coordinator of IIP in his opening remarks, Matt Lee from the AP (also only somewhat tongue-in-check) asks whether PJ can talk about this "under the provisions of Smith-Mundt?" PJ's response: "Yes. I, as the head of Public Affairs, can communicate both domestically and internationally. IIP, on the other hand, can only communicate outside the borders of the United States."

The subject of public diplomacy evaluation tools and methodologies has been front and center this week. Debating the difference between "measures of effectiveness" (or MOE), "measures of performance" (or MOP), and throwing spaghetti at a wall can seem like arcane stuff, understanding the value of engagement, and the ability to communicate that value, is extremely important. Measures are fundamental to discussions on what to do and why.

Of course in order to measure, one must not only know the audience (primary, secondary, tertiary as they must be categorized... or do they?), where they are (as they are less likely to be within neat geographic coordinates), and how they communicate, but also the effect, intentional and unintentional, of the activities of allies, adversaries, and neutrals on the audience. The world cannot be put into a laboratory.

On July 13, US Congressmen Mac Thornberry (TX-13) and Adam Smith (D-WA), both members of the House Intelligence and Armed Services Committees, introduced "The Smith-Mundt Modernization Act of 2010" (H.R. 5729), a bipartisan bill to revise an outdated restriction that interferes with the United States' diplomatic and military efforts. The Smith-Mundt Act, formally known as the United States Information and Educational Exchange Act of 1948, was intended to improve and institutionalize information and exchange activities to counter Communist activities around the world that America's ambassador to Russia described in 1946 as a "war of ideology... a war unto death." Today, however, the Smith-Mundt Act is invoked not to enable engagement but to limit it.

The Smith-Mundt Modernization Act of 2010 by Reps. Thornberry and Smith seeks to update the so-called "firewall" of the Act to bring it up to date with the modern environment where people, ideas, and information move through porous or non-existent borders with increasing ease.

The impact of the current "firewall" is decreased accountability of what is said and done in the name of the taxpayer and with taxpayer's money, reduced transparency and scrutiny in the conduct, purpose, and effectiveness of foreign policy, reduced awareness of global affairs, limited understanding of the State Department in general inhibiting the development of constituency.

Briefly, June 30 was a good day for US international broadcasting. Alan Heil tells us the Senate confirmed the approved all eight nominees for the Broadcasting Board of Governors (BBG) last night. They should be sworn in soon. Also, the bill to permanently authorize Radio Free Asia passed the House yesterday. The next step is President Obama’s signature to make it a law.

See also:

While the nominees for the Broadcasting Board of Governors remain in a holding pattern in the Senate, mostly likely because of Senator Tom Coburn, there is good news on the US international broadcasting front. The bill to permanently authorize Radio Free Asia has passed an important milestone.

According to a Senate source, last Friday, the Radio Free Asia bill was “hotlined” on the Republican side. This means there was no Republican opposition to considering the bill for unanimous consent. The next step is to hotline the bill on the Democrat side, which may or may not have occurred before you read this.

See also:

Team USA lost to Ghana in the World Cup in a contest that went into extra time. The referring was not quite the factor it was in previous games, but the referee yesterday should have warned and even penalized Ghana for delay of game and pretending to be fouled. He did neither but in the end, that did not change the fact Team USA could not put the ball in the net, despite several good opportunities to do so.

South Korea, another team I hoped would make it to the next round, was also defeated.

Also depressing is the nominees for the Broadcasting Board of Governors have yet to be confirmed by the Senate. Senator Lugar’s report and Huffington Post article on the BBG has apparently had no effect on the primary opposition, which is still apparently Senator Tom Coburn. Hopefully the nominees will be confirmed immediately when the Senate returns.

Finally, my vacation in Hawaii is sadly coming to an end. However, on the brighter side, within hours of my return to the mainland, I’ll be on a plane to the 9th Annual Information Operations Europe Conference in London where I will speak on Tuesday about the convergence of old and new media. My presentation will focus on Wikileaks as an online propagandist whose products and influence transcend mediums as well as the timely if unfortunate example of the General McChrystal / Rolling Stone story.

Lastly, the upcoming seminar Now Media: Engagement Based on Information not Platforms takes place July 6 in Washington, DC. There is still space so sign up now. I will extend the “Early Bird” pricing to Wednesday, June 30. On July 1, the price goes up $100.

Lastly, you may have heard that the US military has renamed Psychological Operations (PSYOP) to Military Information Support Operations (MISO). Soup (and other) jokes aside, here is the memo from the Department of the Army that describes the change with the “direction and consensus of our most senior military leadership.”

clip_image002The most extensive report on the issues facing the Broadcasting Board of Governors and US international broadcasting was released this week. "US International Broadcasting - Is Anybody Listening? - Keeping the US Connected" (1mb PDF) was prepared by the staff of the Senate Foreign Relations Committee, under the leadership of senior professional staff member Paul Foldi, and is the best, if not the only, substantial review of its kind.

The report describes the Broadcasting Board of Governors (BBG) as transforming from its intent of a political "firewall" to a modern political "football" that has resulted in an average vacancy on the board of over 470 days. Even now, the new slate of members of the BBG has yet to be confirmed by the Senate.

Beyond staffing difficulties and the resulting repercussions, the report describes the fierce competition and imbalance, particularly with China and Russia, to engage listeners, viewers, and readers around the world. The report also recommends changes to the Smith-Mundt Act, describing the firewall as "anachronistic and potentially harmful."

Some highlights from the report:

imageNo, not yet. The Senate has adjourned until June 7. Questions from Senator Tom Coburn (R-OK) to at least one of nominees to the Broadcasting Board of Governors is available from the Huffington Post (scroll down to COBURN'S QUESTIONNAIRE FOR DANA PERINO), or click here for the Word document with the questions.

Meanwhile, the head of the Persian News Network was "reassigned" and his deputy was fired.

See also:

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A reader comment reminded me of the strange reality of US public diplomacy.  As an effort to offset costs after Congress cut their operating budget (we hope this is the reason), some US embassies charge for the opportunity to setup an appointment to get a visa to enter the US.  At US consulate in The Hague, the charge is €15 (about $18). The consulate does recommend making sure you have all your documentation in order so you need only make one call - which they say you can do from anywhere in the world (which is a curious thing to say unless they are implying you can call collect). 

As the reader noted,

What a strange image this builds of America in a country which has diplomatic relations for hundreds of years.

I checked of four other US posts in Europe and failed to find a similar fee, which either makes Amsterdam unique or quicker to implement a policy. UPDATE: Jonathan writes that our embassy in Brussels requires the same payment

If this is the result of budget constraints and not a policy shift, has a demand signal been made to the budget and appropriations committees on the Hill (or to Jack Lew and others in State) on the need to get money to correct such problems?

Andrew Exum at CNAS blames - only somewhat tongue in cheek - the absence of federal money creating jobs in Congressional districts for the State Department's budget woes. His point, of course, is that Congress sees little direct benefit from State's activities. My friend draws additional insight from Gordon Adams and Cindy Williams and their highlight of an operational difference between State and the Defense Department:

The State Department's dominant culture -- the Foreign Service -- takes pride in [the department's] traditional role as the home of US diplomacy. Diplomats represent the United States overseas, negotiate with foreign countries, and report on events and developments. Diplomats, from this perspective, are not foreign assistance providers, program developers, or managers. As a result, State did not organize itself internally to plan, budget, manage, or implement the broader range of US global engagement ... State department culture focuses on diplomacy, not planning, program development and implementation.

This is evident across the board at State, including, but not limited to, inadequate budgeting processes and systems, rigid hierarchies, and cultural bias against outside advice.

Below is a quick list of some of the other substantive issues I've talked in various public and private forums:

Inside The Pentagon reported on the White House’s Section 1055 report intended to be a “comprehensive interagency strategy for public diplomacy and strategic communication of the Federal Government.” In “White House Mulls Military, Civilian Strategic Communication Initiatives” dated 25 March 2010, reporter Fawzia Sheikh wrote:

Lynne Weil goes to USAID

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One of public diplomacy’s best friends on the Hill, Lynne Weil, is going to USAID. Al Kamen writes about this move:

The beleaguered Agency of International Development is awaiting the arrival of some assistant administrators to give the new boss, Rajiv Shah, some help in restoring the dysfunctional shop to at least some semblance of robust health (he is a doctor, after all). …

Now comes word that he's tapped veteran Hill foreign policy insider and media maven Lynne Weil to shore up the AID press shop as its director and to be the agency spokeswoman. Weil, who spent 15 years as a reporter, much of that time overseas, has worked on the Hill for nearly nine years , including stints for then-Senate Foreign Relations Committee Chairman Joe Biden and then for the House Foreign Affairs Committee, for the late Rep. Tom Lantos (D-Calif.) and more recently for Chairman Howard Berman (D-Calif.).

The House Foreign Affairs Committee and Chairman Berman’s loss is AID’s gain. This move should help USAID in ways more than just press relations. Lynne won’t check her public diplomacy legislative experience at the door.

As a result of the wonderful world of dysfunction created by Senator Jesse Helms when he abolished the United States Information Agency, Lynne will report to PJ Crowley. Yes, that PJ, State Department’s Assistant Secretary for Public Affairs. More on that when I write on the State Department Inspector General inspection report on the Bureau of Public Affairs. I’ll include comments from my sit down with PJ last week – after participating in a little send off of Ian Kelly to from State to Vienna – when we discussed this report.

On Monday, March 15, 2010, the US Advisory Commission on Public Diplomacy held a public meeting. The primary purpose was for the Commission to get a better handle on interagency collaboration on issues related to public diplomacy, specifically between the State Department and the Defense Department.

The House Armed Services Committee Report 111-166 on the National Defense Authorization Act for Fiscal Year 2010 intentionally, as confirmed by this blogger, used the phrase “military public diplomacy” to describe certain activities of the Defense Department based on effect. For your reference, the relevant section of the report is below.

Inside the Pentagon reports on the new caucus on the Hill that shows the level of heightening interest in improving America’s global engagement. In “New Caucus To Probe Strategic Communication, Public Diplomacy”, dated 11 March 2010, reporter Fawzia Sheikh writes:

A new Capitol Hill caucus focused on strategic communication and public diplomacy officially launched last week and plans to study the latest government efforts in these domains during its inaugural meeting later this month, according to a congressional source.

A new Pentagon report on strategic communication, a State Department plan on public diplomacy and a National Security Council framework outlining how agencies will collaborate in these areas will be among the discussion topics, the congressional source said on the condition of anonymity. (See related story.)

Reps. Adam Smith (D-WA) and Mac Thornberry (R-TX) are heading the caucus, which is still being rounded out, the source told Inside the Pentagon. Organizers have collected the names of three other Republicans and three additional Democrats interested in joining, said the source. There has also been “a lot of interest at the staff level,” including the House Foreign Affairs Committee, defense authorizers and “other elements of the congressional staff,” the source said.

“Given the interest in this issue,” added Michael Amato, Smith’s spokesman, “we expect a significant number of members to join the caucus.”

The rest of the article follows.

Last week, Senator Ted Kaufman (D-DE), chaired a hearing of the Senate Foreign Relations Committee titled "Future of US Public Diplomacy". The purpose was to explore how "the United States' global message can be communicate most effectively, and how achievements of the past can be used as models for future public diplomacy activities." Attending where the current Under Secretary for Public Diplomacy and Public Affairs, Judith McHale, and three of her predecessors: Evelyn Lieberman, Karen Hughes, and James K. Glassman. (See also this chart for when the Under Secretaries served.)

Before becoming Senator, Kaufman served on the Broadcasting Board of Governors from 1995 to 2008. He opening statement to the hearing is below.

Senator Ted Kaufman (D-DE), chairing a hearing with four past and present Under Secretaries for Public Diplomacy and Public Affairs, mentioned the VOICE Act in his opening remarks. From my experience, unless you've sat in on one of my presentations sometime in the last eight months, odds are you don't know what it is. The VOICE Act is a product of Senators in the Armed Services Committee: John McCain (R-AZ), Joseph Lieberman (ID-CT), Ted Kaufman (D-DE), Lindsey Graham (R-SC), and Robert Casey (D-PA).

(Interesting note: Senators Kaufman and Wicker - plus Senator Jim Webb - are the only Congressman (House or Senate) that are on both an armed services committee and a foreign relations (Senate) or foreign affairs (House) committee. These two Senators chaired the recent Senate Foreign Relations Committee hearing titled The Future of Public Diplomacy.)

The VOICE Act, also known as the Victims of Iranian Censorship Act, was passed by the Senate in S. 1391 on July 23, 2009. It passed the conference between House and Senate armed services committees on October 8, 2009 and with the President's signature on October 28, 2009, it became Public Law 111-84: the National Defense Authorization Act for Fiscal Year 2010.

The VOICE Act is a notable (and rare) example of Defense Department-focused entities - the armed services committees - authorizing substantial funding for the State Department and the Broadcasting Board of Governors. However, the $55 million (details are below) authorized is not yet funded. In what could have been a very visible demonstration of putting his money where his mouth is, to the best of my knowledge, the late Congressman John Murtha (D-PA), chairman of the defense appropriations subcommittee, did not push to fund the VOICE Act despite saying the State Department should be doing more.

The VOICE Act is on the books, but it lacks funding.

So what does the VOICE Act authorize? On his website, Sen McCain touts the VOICE Act as "bipartisan legislation that will help strengthen the ability of the Iranian people get access to news and information and overcome the electronic censorship and monitoring efforts of the Iranian regime."

Below is the prepared testimony of Judith McHale, current Under Secretary of State for Public Diplomacy and Public Affairs, before the the Senate Foreign Relations Committee on March 10, 2010. Alternatively, download the 274kb PDF. A list of Under Secretaries for Public Diplomacy and Public Affairs and their tenures may be found here.

Below is the prepared testimony of Jim Glassman, former Under Secretary of State for Public Diplomacy and Public Affairs, before the the Senate Foreign Relations Committee on March 10, 2010. Alternatively, download the 408kb PDF. A list of Under Secretaries for Public Diplomacy and Public Affairs and their tenures may be found here.

Below is the prepared testimony of Karen Hughes, former Under Secretary of State for Public Diplomacy and Public Affairs, before the the Senate Foreign Relations Committee on March 10, 2010. Alternatively, download the 234kb PDF. A list of Under Secretaries for Public Diplomacy and Public Affairs and their tenures may be found here.

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