Author: Matt Armstrong

Reminder: meeting of the US Advisory Commission on Public Diplomacy

~ Matt Armstrong

On Tuesday, September 28, 2010, the U.S. Advisory Commission on Public Diplomacy will hold a public meeting in the conference room of the International Foundation for Electoral Systems, located at 1850 K Street NW., Fifth Floor, Washington, DC 20006. The meeting will begin at 2 p.m. and conclude at 4 p.m. The Commissioners will discuss a research project conducted by the University of Texas at Austin on measuring public diplomacy efforts on behalf of the Commission.

The public may attend this meeting as seating capacity allows. To attend this meeting and for further information, contact the Executive Director of the Commission Carl Chan at (202) 632-2823; E-mail: acpdpublicmeeting@state.gov.

Communication, Communications, and the “cyber arms” debate

~ Matt Armstrong

By Cliff W. Gilmore

In Tom Gjelten’s September 23 NPR story titled “Seeing The Internet As An ‘Information Weapon’” Gjelten asks, “…why is there no arms control measure that would apply to the use of cyber weapons?” One obvious answer is that geography-based legal frameworks are ill-adapted to deal with a domain that is unconstrained by geography and subject to numerous competing interests. The situation is complicated further by an environment that changes at the speed of Moore’s Law.

Perhaps the most significant challenge however may be the information-centric mindset highlighted by Gjelten and prevalent among leaders, planners and communication practitioners alike. Part of the reason we have yet to develop applicable arms control measures for cyber weapons is a continued treatment of communications and communication (sans "s") as a singular activity rather than as two distinct fields of practice, the former grounded in technical science and the latter in social science.

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The Importance of Understanding Wikileaks

~ Matt Armstrong ~ 8 Comments

City University London is hosting a conversation with Wikileaks front man Julian Assange on 30 September 2010. The event, titled Too much information, security and censorship in the age of Wikileaks, will ostensibly ask several questions stemming from the sensational release of tens of thousands of internal military communications, labeled the Afghan War Diaries by Wikileaks:

Was this a victory for free expression? Or a stunt that put hundreds of lives in danger? Is censorship a necessary evil in wartime? And will mass leaking of information change journalism?

To be sure, this was not an exercise of “free expression.” An expression would be the labeling and framing of the material. The purpose was, as Wikileaks purports is their mission, to create transparency for the purpose of accountability. City University should then ask if this mission was accomplished and, if so, was there a cost? The questions must move beyond what Assange says he wants to achieve and challenge him on the results he gets.

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Event: The hidden geopolitics of cyberspace

~ Matt Armstrong

From the USC Annenberg School of Communication and Journalism:

The Annenberg Research Seminar series, the USC Center on Public Diplomacy and the USC Master’s in Public Diplomacy program welcome Dr. Ronald Deibert for a conversation about “The hidden geopolitics of cyberspace.” Deibert is an associate professor of political science and director of the Citizen Lab at the Munk Centre for International Studies at the University of Toronto. The Citizen Lab is an interdisciplinary research and development hothouse working at the intersection of the Internet, global security, and human rights. He will be speaking about his current project which monitors, analyzes and investigates the impact of power in cyberspace as it relates to public diplomacy. This is the last in a series of Canadian-US Fulbright Chair in Public Diplomacy talks. This talk is a presentation of the Annenberg Research Seminar series. Lunch will be served. RSVP requested. To RSVP, click here.  If you are having problems submitting your RSVP, please contact cpdevent@usc.edu.

Checkout Ron’s website and follow him on Twitter: @citizenlab.

Event: Aspen Cultural Diplomacy Forum

~ Matt Armstrong

From the Aspen Institute, The Phillips Collection, and the NYU John Brademas Center for the Study of Congress present the Aspen Cultural Diplomacy Forum.

Date: October 4, 2010
Time: 9:00 am – 5:00 pm
Location: The Phillips Collection, 1600 21st Street, NW, Washington, DC

How should the United States use culture both to communicate and listen to other nations? The 2010 Aspen Cultural Diplomacy Forum will feature the political and cultural leaders who are now shaping the policies and practices of cultural diplomacy in the public and private sectors.

Keynote Speaker: Madeleine K. Albright, U.S. Secretary of State (1997 – 2001)

Other speakers include:

The Honorable John Brademas, President Emeritus, New York University
Elizabeth Diller, Architect
Eric Fischl, Painter
Senator John Kerry, Chairman of the Senate Foreign Relations Committee (invited)
Chairman Jim Leach, National Endowment for the Humanities
Congressman Jim Moran, U.S. House of Representatives
Dr. Azar Nafisi, Author of Reading Lolita in Tehran
His Excellency Arturo Sarukhan, Mexican Ambassador to the United States
His Excellency Sameh Shoukry, Egyptian Ambassador to the United States

In Conversations Moderated by: Michael Dirda, Joseph Duffey, Dana Gioia, Frank Hodsoll, Philip Kennicott, Dorothy Kosinski, Eric Motley, and Cynthia Schneider.

Lunch will be served in the Phillips Collection courtyard.

To register for the event, please visit: https://secure.aspeninstitute.org/culturaldiplomacyforum

See also:

Aljazeera: tsunami of Chinese commerce is sparking tension and even violence in some parts of Africa

~ Matt Armstrong

Earlier this month, Aljazeera screened a movie titled The Colony by Brent Huffman and Xiaoli Zhou. Huffman and Zhou explored the “onslaught of Chinese economic might and its impact on long-standing African traditions.” This economic colonization, hence the title of the film, is not without its pitfalls with minimal assimilation, integration, or perception of mutual benefit. As Huffman notes,

Although there is communication between the two sides at a certain level, it is rather limited. Despite various differences in language, culture, and work ethics, the Chinese are not making enough of an effort to integrate into Senegalese society.

Although the Chinese businesses have brought some benefits to the local low-income consumers, their overall presence is viewed with suspicion and hostility by many Senegalese.

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The QDDR: does quadrennial stand for how long it will take to complete?

~ Matt Armstrong

In July 2009, the State Department launched the inaugural Quadrennial Diplomacy and Development Review (QDDR). The aims of this ambitious and required effort that should attempt to bring the department into the 21st century include: “unified smart power”, clearly defining roles and missions of State and USAID, and “tangible organizational change leading to excellence in performance.”

An interim report was to be released in April and a the final report was due this month. The April deliverable was apparently sidetracked by conflict with NSC’s Presidential Study Directive on Global Development Policy (PSD-7).

Amazingly, no draft has leaked out and little is known about the QDDR.

Assuming there is still progress, what impact will Jack Lew’s departure have on the QDDR black box?

Yesterday, the Center for a New American Security released several policy recommendations to State on the Quadrennial Diplomacy and Development Review:

Planning Diplomacy and Development: Force Planning Applications for the State Department and USAID by Brian Burton draws lessons from the Pentagon’s experience with force planning to help USAID and the State Department allocate their capabilities more effectively as they execute U.S. foreign policy objectives.

In Eye to the Future: Refocusing State Department Policy Planning, CNAS authors Richard Fontaine and Brian Burton argue that the ongoing QDDR process offers the Department a unique opportunity to improve its capacity to plan medium and long range foreign policy. This policy brief articulates central lessons learned in the decades since the establishment of the Policy Planning Staff and provides recommendations aimed at enhancing effectiveness.

Rebuilding Diplomacy: A Survey of Past Calls for State Department Transformation by Richard Weitz and Eugene Chow surveys past recommendations to overhaul the State Department and summarizes common suggestions for reform.

Anyone have news of the status of the QDDR?

Demonstration of sincerity matters in public diplomacy

~ Matt Armstrong ~ 8 Comments

image When I come across a statement about “winning the hearts and minds” of this or that group, I usually roll my eyes because the phrase is usually being tossed out without regard to underlying requirements or even reality. This “hearts” thing of likability and emotions plays closer to propaganda, which usually targets easily manipulated emotions instead of logic, than most realize.

I get a similar involuntary eye spasm when I hear the statement “sincerity is what matters most in public diplomacy.” While deep down it is true, I find the majority use of “sincerity” to be superficial and reminiscent of the Kool-Aid that says “turn up the volume, our public diplomacy isn’t working because they can’t hear us” and “why don’t they like us?”

Simply put, a lie can be sincere. There is more to it than “come on, I really mean it!”

The real foundation of public diplomacy is the tight coupling of words with deeds into smart, informed, contextual, and agile policies. This is more than synchronizing, it is the mutual support of words and deeds in a way that knowingly, not accidently, shape perceptions and ultimately actions of others. Sincerity is thus demonstrated not expressed.

Infrequently ascribed to public diplomacy is the other side of the coin: the adversary. The purpose of public diplomacy is to highlight the incongruities in the adversary’s words and deeds.

Reminder: Broadcasting Board of Governors meeting live webcast

~ Matt Armstrong

The Broadcasting Board of Governors (BBG) will meet on Friday, September 17, 2010, from 10:00 a.m. to noon Eastern Time. The BBG will be considering BBG Governance Committee recommendations, the BBG’s research program and other business. The meeting is open – via webcast – to the public.

The public may observe the open meeting via live and on demand streaming at www.bbg.gov.

To watch live, click here during the meeting time. To watch after the event, click here.

See also:

Political News and Social Media with Politico Editor Jim VandeHei

~ Matt Armstrong ~ 1 Comment

Eric Schwartzman interviews Politico editor Jim VandeHei on Politico and his views social media. As always, Eric is an able interviewer who asks smart, well-researched questions. The result is a good “brain-picking” of VendeHei on the “future of grassroots diplomacy, the growth of emerging communications channels like social and mobile for news consumption,” in particularly how “Politico amalgamates the old media values of fairness and accuracy with the speed and immediacy of new technologies.”

Listen to the interview at On the Record Online. Eric provide a helpful timeline of the interview (copied below). Just before the 17 minute mark in the interview, just after the commercial, is a question the Broadcasting Board of Governors will have to wrestle with as they necessarily open to social media: who to do deal with vitriolic comments.

Also, Eric asked VandeHei a question from Don Kilburg, a Foreign Service Officer at the U.S. Dept. of State, on the hijack of the agendas of global media, online and offline, and global leaders by an individual who previously had an audience of at most fifty.

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Call for Papers: Fletcher Forum of World Affairs

~ Matt Armstrong

image The Fletcher Forum of World Affairs is pleased to announce a general call for papers for their January 2011 issue. Manuscripts will be accepted on a variety of topics and may be either Features (3,000‐8,000 words) or Perspectives (1,500‐3,000 words). Include an abstract and adhere to the Chicago Manual of Style.

Send submissions and any questions to forum@tufts.edu by October 1, 2010.

For more information, visit the Fletcher Forum website.

Calls for Papers and Event Announcements are published here to further the discourse on America’s global engagement. For more CFPs and Events, visit the “public service announcement” (PSA) page of www.MountainRunner.us.

Event: exploring an independent public diplomacy / strategic communication organization

~ Matt Armstrong

The Woodrow Wilson International Center for Scholars is convening a non-partisan public diplomacy initiative next week, co-chaired by former Secretary of State Condoleezza Rice and former Secretary of Defense William Perry. The initiative will bring together a broad coalition of high-level experts, practitioners, including members from the corporate and foundation sectors, the think-tank and academic communities, and the Congress, to develop a business plan for the new organization to provide sustained, innovative, and high quality private sector support for US public diplomacy; and identify public and private sources of funding.

The envisioned entity will be non-partisan and transcend Administrations. It will facilitate better coordination and implementation between the government and the private sector while providing the U.S. Government additional capabilities. It “will not encroach” or “undertake the Government’s current [public diplomacy] activities.”

There will be five independent subcommittees under the Business Plan Working Group to be launched at the meeting next week. Matt Armstrong, your blogger and president & founder of the MountainRunner Institute, is a member of this working group.

See also:

Event: U.S. Summit for Global Citizen Diplomacy

~ Matt Armstrong

image The U.S. Center for Citizen Diplomacy (USCCD), in partnership with the U.S. State Department and with the support of more than 1000 U.S. Non-Governmental Organizations (NGOs) conducting citizen diplomacy activities, will convene a historic U.S. Summit for Global Citizen Diplomacy on November 16-19, 2010 in Washington, DC. The goal of the Summit and ten year Initiative for Global Citizen Diplomacy is to double the number of American volunteers of all ages involved in international activities at home or abroad, from an estimated 60 million today to 120 million by 2020.

A detailed agenda is available online.

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Event: Influence and Propaganda Conference

~ Matt Armstrong ~ 2 Comments

The Information Operations Institute, in partnership with the MountainRunner Institute, invites you to attend the Influence and Fighting Propaganda Conference.

Identifying and countering propaganda and misinformation through dissemination that avoids the label of propaganda will be the key themes of the event. Discussions will explore who, how and why can people or groups be influenced, and difference between engagement from the lowest to the highest levels of leadership.

Russ Rochte, retired US Army Colonel and now faculty member at the National Defense Intelligence College, and I will co-moderate a panel on the media exploring the tension between “Media as an instrument of War” and the journalist’s traditional obligations to the truth, objectivity, informing the public, and verification. What is the impact on the media’s relationship with itself, its readers, and its sources as the media struggles for mind-share and relevance in a highly competitive environment of diminished resources, intensified news cycles, and direct audience engagement by news makers, and pressure to de-emphasize journalistic ethics. What constitutes the media and how does an organization like Wikileaks change the environment? How does this show in the natural conflict between the government and the media and how is it exploited by America’s adversaries?

This will be a two-hour panel, October 14, 10a-12p, with:

  • Wally Dean, Director of Training, Committee of Concerned Journalists (confirmed)
  • Jamie McIntyre, Host: “Line of Departure”, Military.com (confirmed)
  • Dana Priest, Washington Post investigative reporter (invited)
  • Bill Gertz, reporter for The Washington Times (confirmed)

The agenda for the conference is below.

Event website is here
Date: October 13-15 (2.5 days)
Location: Turning Stone Resort, Verona, New York (map)
Registration Fee: Students/Faculty: free; Government: $50; Military: $25; Corporate/Industry: $200
Registration: online or PDF

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Event: Conversations with America: Meeting the Millennium Development Goals

~ Matt Armstrong

Today, USAID Administrator Dr. Rajiv Shah will hold a conversation with David Lane, President and CEO of ONE, on global development opportunities and challenges on the eve of the Millennium Development Goals summit. The discussion will be moderated by Assistant Secretary of State for Public Affairs Philip J. Crowley and streamed live on www.state.gov and DipNote, the Department of State’s official blog, at 10:15 a.m. on September 16, 2010. (EDT).

Members of the general public will have the opportunity to participate through the submission of questions, some of which will be selected for response during the live broadcast. For more information about the U.S. government’s strategy for achieving the Millennium Development Goals, please visit http://www.usaid.gov/our_work/mdg/.

Source: State Department Public Affairs

Event: Digital Statecraft: Media, Broadcasting, and the Internet as Instruments of Public Diplomacy in the Middle East

~ Matt Armstrong

Today, the Aspen Institute hosts a discussion on “digital statecraft” at its Washington, DC, office at DuPont Circle. Digital Statecraft: Media, Broadcasting, and the Internet as Instruments of Public Diplomacy in the Middle East will feature Walter Isaacson, President and CEO of the Aspen Institute and Chairman of the Broadcasting Board of Governors; Eli Khoury, CEO of Quantum Communications, a leading advertising and communications firm in the Middle East; and Duncan MacInnes, Principal Deputy Assistant Secretary of State in the Bureau of International Information Programs (IIP) in the Office of the Under Secretary of Public Diplomacy and Public Affairs.

The topic is “the use of social and digital media as a tool to promote a vibrant civil society in the Middle East” and will include “insights and lessons learned from their extensive experience in the media sector and the region.”

The event will be webcast and archived on the Aspen Institute’s website. Lunch will also be served.

Date: today, Wednesday, September 15, 2010
Time: 12p – 1p

RSVP is requested: call 202-736-2526 or email maysam.ali@aspeninstitute.org.

See also:

The world of Wikileaks Part 2: A means of evaluating Public Diplomacy

~ Matt Armstrong

By Ali Fisher

Wikileaks Part 2 looks at the impact of releasing information through the traditional media on the network of interactions using social media and reflects on the potential to use network analysis in evaluation. (See also The Small World of Wikileaks, Part 1.)

image From a Strategic Communications and Public Diplomacy perspective, evaluation has become increasingly important with forthcoming reports and even spending decisions, for example, in the UK. If an organisation is seeking to develop lasting relationships, seeking to subsequently identify those relationships would be a logical part of any evaluation or bid for further funding.

The example of Wikileaks has much in common with those engaged in Public Diplomacy and seeking to measure their attempts to disperse information on specific issues. In terms of Public Diplomacy, Wikileaks part 1 discussed creating a baseline of interactions and information sharing behaviours. Part 1 also highlighted that information about Wikileaks was trapped in a ‘Small World’ limiting the ability of Wikileaks to go mainstream.

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The BBG’s Honeymoon: All Work and No Play

~ Matt Armstrong ~ 1 Comment

The subject of government-supported broadcasting has risen out of seemingly nowhere over the past year. Several high quality reports have appeared, including those by Senator Richard Lugar, Shawn Powers, and the Lowy Institute in Australia. Over at Layalina, I put in my nickel on the discussion with regard to the challenge faced by the new leadership of America’s non-military government broadcasting.

There is a new governor in town, eight of them in fact. For the first time in six years, all of the top jobs at the Broadcasting Board of Governors (BBG) are filled. Half of the seats sat empty for up to four years, including the chairmanship for the past two. This fresh beginning provides some breathing room for the BBG, which manages all U.S. government, non-military international broadcasting. The Board is taking this honeymoon seriously: it has already held two meetings and is actively reviewing the state of international broadcasting, before putting its programmatic and managerial stamp on its operations.

I describe in the article the need for the BBG to establish its relevance in today’s competitive information environment of increasingly shallow news, improve relations with Congress, and do its part to empower the U.S. Advisory Commission on Public Diplomacy, a body charged with providing Congress and the American public insights and recommendations on public diplomacy, including government broadcasting.

Read the whole article at Layalina or download it as a PDF.

Your comments are appreciated.

Australian report on international broadcasting and its contribution to public diplomacy

~ Matt Armstrong

imageDespite the dozens of reports on U.S. public diplomacy, it is actually quite rare to see an in-depth study on public diplomacy, particularly in the areas of government broadcasting. The “too many” reports have often focused on specific cogs without regard to their place in the greater bureaucratic machine that spans the whole of whatever government the agency happens to be in. Even more rare is an in-depth public analysis of the public diplomacy of another country by another country. This week, an Australian think tank, the Lowy Institute, published such a report.

This report, International broadcasting and its contribution to public diplomacy by Annmaree O’Keeffe and Alex Oliver, is focused on the argument Australia’s government broadcasting needs to be taken seriously and properly funded. In supporting this argument, the authors smartly look at how broadcasting fits into the whole of government public diplomacy efforts as well as examines the activities of peer countries.

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