The Office of the Chairman of the Joint Chiefs of Staff, the top military officer in the United States, published its social media strategy. The document provides an insight into the current intended purposes and audience size of the various social media platforms in use now by the CJCS. The document describes four goals in the strategy: Engage, Align, Drive, and Expand. Each goal includes objectives for each goal. This is a good step in the right direction for the Chairman and the Pentagon to increase its transparency and relevancy in the discourse over military and foreign policy. As the strategy notes,
With the internet being the primary source of information for individuals born after 1987, social media is quickly becoming mainstream media.
I recommend reading this strategy. True to the purpose and value of social media, I am sure the author would appreciate feedback.