Nothing new. Public Diplomacy is advertising. It is talking directly to the people like companies seek to, that’s why Madison Avenue was recruited in the American Public Diplomacy campaigns. But this quote says it well, "If you talked to people the way advertising talked to people, they’d punch you in the face."
Source: Seth’s Blog: Fill in the blank.
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PDPBR for August 12
PUBLIC DIPLOMACY PRESS AND BLOG REVIEW, AUGUST 12 QUOTATION FOR THE DAY WE THOUGHT EVERYONE AROUND THE WORLD LOVED WALMART. Beth Keck, a spokeswoman for WalMart, regarding her companys decision to pull out o…
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