By Roseline Twagiramariya Even if you’ve been living under a rock, chances are you have heard about China’s impressive economic growth and its continuing rise as an important global player. A few weeks ago, the Senate Foreign Relations Committee released an informative report on the disparities between Chinese and American public diplomacy activities today. Most importantly, the report, commissioned by Senator Richard Lugar (R-IN), the Ranking Member of the Committee, gave a clear and concise look at China’s current rebranding strategies. Aware of its current spotlight and of its negative perceptions abroad, China has heavily invested in their soft power in hopes to ameliorate their image and be seen as…
The Summer 2009 issue of PD Magazine, a publication of the Association of Public Diplomacy Scholars at USC, is out. Titled “Middle Power. Who They Are. What They Want” it is filled with many articles worth your time.