• Media,  Now Media,  Public Affairs,  Public Diplomacy,  Social Media,  Wikileaks

    The world of Wikileaks Part 2: A means of evaluating Public Diplomacy

    By Ali Fisher Wikileaks Part 2 looks at the impact of releasing information through the traditional media on the network of interactions using social media and reflects on the potential to use network analysis in evaluation. (See also The Small World of Wikileaks, Part 1.) From a Strategic Communications and Public Diplomacy perspective, evaluation has become increasingly important with forthcoming reports and even spending decisions, for example, in the UK. If an organisation is seeking to develop lasting relationships, seeking to subsequently identify those relationships would be a logical part of any evaluation or bid for further funding. The example of Wikileaks has much in common with those engaged in…

  • Public Diplomacy,  Social Media

    State Department and Social Media

    Have you been wondering how many “fans” there are for the State Department’s Facebook pages? Interested in knowing whether the numbers are going up or down for a particular online “property”? Look no further than this site put together by the Office of Innovation within “R”, the Office of the Under Secretary of Public Diplomacy and Public Affairs. Go there and you’ll find that as of today, there are 1,011,712 fans for the 191 pages the department maintains. There’s data by site as well. U.S. Embassy Kabul has 3,682 fans, six times as many as U.S. Embassy Brussels (623). A quick look raises questions about the validity of the data,…

  • Now Media,  Public Diplomacy,  Social Media,  State Department

    Discussions on Digital Diplomacy

    The July/August issue of PDiN Monitor, the electronic review of public diplomacy in the news by the USC Center on Public Diplomacy at the Annenberg School, focuses on the subject of Digital Diplomacy. In “Beyond the Blackberry Ban: Realpolitik and the Negotiation of Digital Rights,” Shawn Powers looks at the Blackberry data network as a component of the global communications grid called for by Secretary of State Hillary Clinton. In doing so, Shawn asks, …shouldn’t we be talking about the importance of maintaining the sanctity of such a network, and even thinking through how to get more secure, BlackBerry devices in the hands of civil society advocates and leaders in…

  • Media,  Public Diplomacy

    Pursuing Human Rights through Public Diplomacy

    The latest issue of PD is available. PD is a bi-annual magazine that focuses on one particular subject area in each issue. The theme this time around is “Pursuing Human Rights Through Public Diplomacy“, a complex area not often explored by public diplomacy researchers. As the editors note, “Nonstate actors [in the area of human rights] do not necessarily consider themselves public diplomacy practitioners, and thus are not always aware of the public diplomacy power they wield.” A small selection of the articles in the current issue are: Human Rights: Beyond the Law by Jim Ife The Human Rights Situation in North Korea and Humanitarian Aid by Ven. Pomnyun Sunim…

  • Now Media,  Public Diplomacy,  Social Media

    Twitter’s impact on public diplomacy

    On July 16, 2010, The Huffington Post published an opinion piece authored by John Brown, former U.S. Foreign Service officer and currently Adjunct Professor of Liberal Studies at Georgetown University. In the op-ed titled "What’s important, what’s happening, and what’s public diplomacy," Brown discusses the limitation of social media as an intellectual or political tool. Instead of heavily focusing on using social media such as Twitter to engage with target audiences, public diplomacy practitioners should execute public diplomacy via person-to-person contact where they can speak freely beyond 140 characters. Brown says, "Much of what twitterers say is as significant as that Viagra ad aired on the corporate evening news. ‘Now’…

  • Media,  Now Media,  Social Media

    Engaging in a Now Media Continuum

    By Chris Dufour This post is based on Chris Dufour’s presentation at the MountainRunner Institute’s Now Media 6 July 2010 seminar. This seminar will be held again in 2010, so stay tuned. This past Tuesday, July 6th, 2010, I got the opportunity to speak as part of the MountainRunner Institute‘s “Now Media” seminar at the National Press Club. For the less sharp-eyed out there, I’ve been proud to call Matt Armstrong (MRi President and a highly AWESOME blogger) a friend for some time… even before he provided the first forum for Must. Be. AWESOME!!! in its proto-stage. A few months ago, Matt asked me to help him transform his blog,…

  • Events

    Now Media: Engagement based on Information not Platforms

    On July 6, 2010, the MountainRunner Institute, a not-for-profit non-partisan think tank, with the support of InterMedia, presents a one-day training event to prepare you and your organization for today’s cyber and non-cyber challenges. Now Media: Engagement Based on Information not Platforms will help you gain a better understanding of the capabilities, capacities, and authorities necessary to be effective in today’s global informational and physical environment. Registration and more information may be found here. Topics include: The Convergence of “old media” and “new media” into Now Media; Mobilizing and even creating “diasporas” that facilitate engagement pathways and challenge traditional views of nationalism; Moving from “target audiences” to “relevant participants”; Adversarial…

  • Now Media,  Public Diplomacy,  Social Media,  State Department

    Understanding Social Media’s Contribution to Public Diplomacy

    This is part of an ongoing series of journal-style peer-reviewed articles featured at www.MountainRunner.us (and soon at www.MountainRunnerInstitute.org) on subjects and issues related to public diplomacy and strategic communication, U.S. or otherwise. Submit articles to info@mountainrunnerinstitute.org. Understanding Social Media’s Contribution to Public Diplomacy: How Embassy Jakarta’s Facebook Outreach Illuminates the Limitations and Potential for the State Department’s Use of Social Media by Melanie Ciolek View the article or download the article (251kb PDF). As social media platforms have grown in popularity around the world, calls for the U.S. State Department to utilize them have also increased. The perception that these new technologies “redefine how foreign ministries communicate and collaborate with…

  • Public Diplomacy,  State Department

    Changes at State Public Diplomacy

    Dan Sreebny has joined the Office of Under Secretary for Public Diplomacy and Public Affairs Judith McHale as a Senior Media Advisor. Dan joined the Foreign Service in 1980 and served as a Public Diplomacy officer in Bahrain, Oman, Hong Kong, Israel, the United Kingdom, Turkey, and Washington.  He can be followed on Twitter at PD_Dan. Dan was previously acting coordinator of the Bureau of International Information Programs (IIP), a position now filled by Duncan MacInnes, also as “acting”. Speaking with a senior source, there was some excitement with the soon-to-be-announced permanent Coordinator. While the position should still be an Assistant Secretary, perhaps there’s a reason to be thankful it…

  • Events

    Event: understanding the information-based global environment

    We live in a complex world. Concepts of “foreign” and “domestic” are merely myths as traditional gatekeepers and barriers of information are bypassed or manipulated as today’s battlefields over minds or territory are increasingly transparent. The past walls – be they costs, political, cultural, or geographic – are crumbling, circumvented, or simply gone. This has democratized influence, as well as destruction and disruption, as individuals and non-state actors can wield strategic power on par, and too often in excess of, with states. On July 6, 2010, the MountainRunner Institute will, with the support of InterMedia, present a one-day training event to prepare you and your organization for today’s environment. Titled…