Foreign Affairs – Pitch Imperfect – Sanford J. Ungar

In an era when public opinion and perceptionmatter, when social networks are more important than military networks,
and the resulting interconnections can form terrible insurgencies, why
are we not acknowledging the power of media? The demise — or cutbacks
if you’re an optimist — of the VOA inspite of a proven track record is
short sighted. A full frontal cultural and media attack, sublte and not
sublte, is necessary to counter perceptions and understandings of the

Link: Foreign Affairs – Pitch Imperfect – Sanford J. Ungar.

Summary: The Voice of America — the United States’ best tool of public diplomacy — is being subjected to systematic cutbacks, even as the country’s international image is suffering. Washington must reverse the trend or face even greater hostility abroad.

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