document the use of web 2.0 and social media technologies in the practice of public diplomacy. PD 2.0.org will represent opinions and present examples from a wide range of public and private institutions from around the world. Through interviews with practitioners and thought leaders, analysis of examples in practice, how-to articles, press digests and other sourced and original content, PD 2.0.org’s goal is to become a central source for information on Public Diplomacy 2.0.
I’m excited about the launch of this site, and not just because Darren Krape,
the one of the project’s masterminds, notes they are using my operational definition of public diplomacy:
Public diplomacy 2.0 is the use of new media (web 2.0, social media) to listen, engage and influence foreign publics, either by a government (public diplomacy) or by citizens (citizen diplomacy) in order to create a favorable environment for achieving national security, political, cultural and economic objectives. (Liberally
stolenborrowed from http://mountainrunner.us/2008/11/defining_public_diplomacy.html)
This should shape up to be a significant node in the discourse about the role and utility of social media in what we often call public diplomacy.
This center for discourse would do well to model itself on the community-based Small Wars Journal website and provide fora for discussions, news analysis, knowledge sharing, posting of articles ranging from editorial to journal-length and format, and classifieds.
Check out the working document for the project’s roadmap, including possible interviews, features, partnership possibilities, initial taxonomy, etc.
See also this follow up post: